Big is not Everything

I remember some time back, say...about 15 years agoof us in the business, social politics is minimal...if not
or so...I thought that a company has to be big in ordereliminated.We don't need fancy carpeted and
for it to be efficient. Now, with the rapid growth of theair-conditioned board rooms, meeting rooms,
Internet, things have changed. Now, a company needbathrooms and office space to be efficient! The best
not be BIG, MASSIVE and employ THOUSANDS ofplace to work is the most comfortable place...and that
people all over the world in order to be efficient andis home. If you're in the business alone and if you're
famous. Let's look at it this way...first thing first, alldisciplined enough, you WILL enjoy working from home.
companies that are successful today either startedAnd besides, for parents, they can be there with their
miniscule or from the home/farm/backyard. During theirkids while working as well. The key to small business
early days as one-man-shows, they gained a fiercesuccessful operating out of small homes, condos and
reputation and generated a lot of sales not becauseapartments is this...learn to draw the line. If the line is
they were big. It was because they were good thatdistinct and clear, you'll get somewhere some day.One
these then-small companies grew to a point that theything most corporate figures hate most is the traveling
had to be bigger in order to meet consumerand the traffic. We spend so much time on the road
demands.So, in short, we don't have to be big in ordertrying to get from point A to point B everyday that we
to be good or in order to be efficient. There are manylose so much precious time. For small businesses,
good things about being a small business. The first thingthere's sometimes no worry about traffic congestion. If
I have to mention is the overhead cost. Because we'reyou're working from home, you don't really need to
small businesses, our overhead reflects the size of ourtravel, do you? If you have a small office somewhere
company. And because our overhead is low, we canelse, you can choose to leave for work earlier or later
offer better rates! And customers love it when weto beat the traffic.Aha! The most amazing thing about
pass on the savings to them - wouldn't you?Whena small business is the efficiency of using online tools
you're a small business, you also have the ability toto communicate with literally anyone all over the world.
focus...to zoom in on making the best product ever inFor example, instant messengers, free chat programs,
your industry. For instance, if you have a bakingonline conference rooms, online payment
company, you can focus on making the world's bestgateways...etc. As you can see, we save quite a bit of
pastry. Now, being good is not enough. Being the bestmoney and time this way and as a result, our price is
is our target. So, when we have the time to focus onalways lower than our bigger competitors.So, if
making the world's BEST PASTRY, we will get theresomeone tells you that you HAVE TO be big in order
some day. Large corporations need MANY people toto succeed, give them the above examples and see
focus on one thing because they are toowhat they have to say.All the best to your small
diversified.And of course, most of us work either alonecompany!Marsha Maung is a freelance graphic
or with one or two others, there are not as many reddesigner and copy writer who works from her home
tapes and procedures to carry out before an actionin Selangor, Malaysia. She loves nothing more than
can be. Let me tell you this, having to go throughblowing bubbles in the park with her 2 kids, Joshua and
nonsensical procedures just to send out a letter is NOJared. She designs apparel and premium items at and
FUN. In fact, it's frustrating and counter-productive! So,is the author of "Raising little magicians", and the
this is another huge advantage small businesses havepopular "The Lance in freelancing".
over big corporations. And since there are only a few